최신 Marketing-Cloud-Account-Engagement-Specialist 무료덤프 - Salesforce Marketing Cloud Account Engagement Specialist

문제1

What is a behavior of conditional completion actions?

A. Standard completion actions will only apply to prospects who do not meet the criteria of a conditional group.

B. Conditional actions only execute the first time the prospect who matches the criteria takes the action.

C. Both standard and conditional completion actions can be used on the same asset.

D. Only one conditional group can be added per asset.

정답: C

설명: (DumpTOP 회원만 볼 수 있음)

문제2

A Marketing Manager wants to create a new prospect in Marketing Cloud Account Engagement.
What are three ways the Marketing Manager can create a new prospect?
Choose 3 answers

A. Set up an automation rule that creates prospects.

B. Click the "Send to Account Engagement" button on a Salesforce Lead.

C. Add a completion action to assign to a user.

D. Import a .CSV file with the prospect's email address.

E. Manually add a prospect in Marketing Cloud Account Engagement.

정답: B,D,E

설명: (DumpTOP 회원만 볼 수 있음)

문제3

What is true about building landing pages in Salesforce using the enhanced landing page experience?

A. The only way to add a Pardot form to page is by adding the iframe code in an HTML component.

B. When you create or edit an enhanced landing page, it is automatically published.

C. Custom code and script can be added to the header or footer code.

D. The page can be associated to either a connected or unconnected campaign.

정답: D

설명: (DumpTOP 회원만 볼 수 있음)

문제4

Which two actions can cause an anonymous visitor to convert into an identified prospect? (Choose two answers.)

A. Viewing more than one web page.

B. Submitting a form on a landing page.

C. Matching an automation rule.

D. Clicking on a tracked link in an email.

정답: B,D

설명: (DumpTOP 회원만 볼 수 있음)

문제5

The first step in an engagement program is a Send Email action. All 100 emails were sent last Monday when the program started.
Today, a user looked at the Engagement Program Report and filtered the program to show a date range of Tuesday through Friday of last week.
What number would display on the Report Card for the email send statistic?

A. 50

B. 100

C. C

D. -100

정답: B

설명: (DumpTOP 회원만 볼 수 있음)

문제6

A form is used to capture prospect data for a yearly conference. The form needs to add prospects to a list after the submit, but it should not retroactively apply actions to prospects that have already filled out the form.
What automation tool would effectively achieve this goal?

A. Use a dynamic list to add prospects to a list

B. Use a segmentation rule to add prospects to a list

C. Use an automation rule to add prospects to a list

D. Use a completion action to add prospects to a list

정답: D

설명: (DumpTOP 회원만 볼 수 있음)

문제7

A user is experiencing errors when trying to save their email.
What three items should they check for in order to successfully save their email draft? Choose 3 answers

A. The email contains an unsubscribe link

B. The email uses dynamic content

C. The email contains at least one variable tag

D. The email contains a text version

E. The email designates a general or specific sender

정답: A,D,E

설명: (DumpTOP 회원만 볼 수 있음)

문제8

What must be true for a Salesforce Opportunity to sync to Marketing Cloud Account Engagement?

A. The Opportunity must be sourced by Marketing Cloud Account Engagement marketing activities.

B. The Opportunity must be created by a Sales user who is also a user in Marketing Cloud Account Engagement.

C. The Opportunity must have the "Marketing Cloud Account Engagement" record type.

D. The Opportunity must have a Contact Role that is syncing to a prospect in Marketing Cloud Account Engagement

정답: D

설명: (DumpTOP 회원만 볼 수 있음)

문제9

LenoxSoft uses a custom account field in Salesforce and wants to use it for segmentation in Marketing Cloud Account Engagement.
What should an administrator do to be able to use the custom field in Marketing Cloud Account Engagement?

A. Create a custom account field in Marketing Cloud Account Engagement and map it to the account field in Salesforce.

B. Map the account field in Salesforce to a contact field that is already syncing with Marketing Cloud Account Engagement.

C. Edit an existing default account field m Marketing Cloud Account Engagement and map it to the account file m Salesforce.

D. Make no changes. Only default account fields can sync to Marketing Cloud Account Engagement.

정답: A

설명: (DumpTOP 회원만 볼 수 있음)

문제10

If a prospect clicks on a custom redirect after filling out a form, will the prospect's assigned Marketing Cloud Account Engagement campaign change?

A. Yes, the Marketing Cloud Account Engagement campaign will change based on the page the custom redirect links to.

B. No, it's not possible to change a Marketing Cloud Account Engagement campaign by clicking on a custom redirect.

C. No, a Marketing Cloud Account Engagement campaign will always stay the same since it's a first touchpoint.

D. Yes, but only if the Marketing Cloud Account Engagement completion action for the custom redirect is set to change the campaign.

정답: D

설명: (DumpTOP 회원만 볼 수 있음)

문제11

A user creates and resumes a new automation rule.
Which two statements are true about that rule?
Choose 2 answers

A. The rule will continuously look for prospects who match the criteria.

B. The rule will evaluate their entire prospect database for matches.

C. The rule will run once and must be re-run for prospects to match again.

D. The rule will unmatch prospects that no longer match the criteria.

정답: A,B

설명: (DumpTOP 회원만 볼 수 있음)

문제12

Which two activities can automatically increase a prospects score using the default scoring model? Choose 2 answers

A. A prospect clicking on a tracked link in an email

B. A prospect being converted from a Lead to a Contact

C. A prospect sending an email to their assigned user

D. A prospect submitting a form on a landing page

정답: A,D

설명: (DumpTOP 회원만 볼 수 있음)

문제13

A prospect believed to be on a drip program did not receive an email. What troubleshooting step could an Administrator take to determine why the prospect did not receive the email?
Choose 3 answers

A. Check the Overview tab to determine whether the prospect is unmailable.

B. Check the Profile tab to make sure the prospect has the right drip program profile.

C. Check the Lifecycle tab to confirm whether the prospect entered the drip program before the email was sent.

D. Check the Audits tab to see if the prospect was on the correct lists when the email was sent.

E. Check the Lists tab to determine whether the prospect is on the recipient list or any suppression lists.

정답: A,D,E

설명: (DumpTOP 회원만 볼 수 있음)

문제14

By default, which two objects does Pardot write to in Salesforce?
Choose 2 answers

A. Account records

B. Opportunity records

C. Case records

D. Lead records

E. a Contact records

정답: D,E

설명: (DumpTOP 회원만 볼 수 있음)

문제15

Which three activities can increase or decrease a score in the baseline scoring system? (Choose three answers.)

A. Webinar attended

B. Unsubscribed from email

C. Assigned to a user

D. Form submission

E. Landing page error

정답: A,B,D

설명: (DumpTOP 회원만 볼 수 있음)

문제16

What does Marketing Cloud Account Engagement set on visitors' browsers to track their activities?

A. Tracking Pixels

B. Cookies

C. Google Analytics Tracking Code

D. UTM Parameters

정답: B

설명: (DumpTOP 회원만 볼 수 있음)

문제17

What must you do in Salesforce to map a Marketing Cloud Account Engagement prospect custom field to a Salesforce field? Choose 2 answers

A. Add a new custom contact field in Salesforce.

B. Add a new lead record type in Salesforce.

C. Add a new custom lead field in Salesforce.

D. Adjust the lead settings in Salesforce.

정답: A,C

설명: (DumpTOP 회원만 볼 수 있음)

최신 Marketing-Cloud-Account-Engagement-Specialist 무료덤프 - Salesforce Marketing Cloud Account Engagement Specialist

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