최신 PDX-101 무료덤프 - Salesforce Essentials of Pardot Lightning App for Digital Marketers

문제1

What does Marketing Cloud Account Engagement use to track HTML email opens?

A. A tracking pixel loads on text emails when images are downloaded.

B. A tracking link is used as soon as a prospect clicks to open the email.

C. A tracking pixel loads on HTML emails when images are downloaded.

D. Opens are only tracked if a link is clicked; otherwise they are NOT tracked.

정답: C

설명: (DumpTOP 회원만 볼 수 있음)

문제2

False
19. Which of these are default user roles?

A. Sales User

B. Administrator

C. Sales Manager

D. Admin Vacation

E. Marketing

F. Sales Manager's Assistant

정답: A,B,C,E

설명: (DumpTOP 회원만 볼 수 있음)

문제3

What is one way a sales rep can convert a visitor to a prospect?

A. The sales rep increases the visitor s score to 100.

B. The sales rep walks the visitor through a demo.

C. The sales rep manually associates the visitor with a prospect.

D. The sales rep gives the visitor a phone call.

정답: C

설명: (DumpTOP 회원만 볼 수 있음)

문제4

How can you ensure your email doesn't get stuck in spam?

A. Create mobile-friendly version of the email

B. Create clear calls-to-action

C. Create a text version of the email

D. Add domain keys and SPF

E. Remove the unsubscribe from the email

정답: C

설명: (DumpTOP 회원만 볼 수 있음)

문제5

How can an action be applied to a prospect who views a specific page of a website?

A. Through scoring

B. None of the above

C. Through automation rules

D. Through completion actions

E. Through page actions

정답: E

설명: (DumpTOP 회원만 볼 수 있음)

문제6

Form or Form Handler? I want to use progressive profiling to personalize my form.

A. Form Handler

B. Form

정답: B

설명: (DumpTOP 회원만 볼 수 있음)

문제7

By default, which two objects does Marketing Cloud Account Engagement write to in Salesforce? Choose 2 answers

A. Contact records

B. Account records

C. Opportunity records

D. Case records

E. Lead records

정답: A,E

설명: (DumpTOP 회원만 볼 수 있음)

문제8

What is a capability of a completion action?

A. Adjust a prospect's account field

B. Remove a prospect from a list

C. Increase a prospect's grade

D. Send a list email to a prospect

정답: B

설명: (DumpTOP 회원만 볼 수 있음)

문제9

If a form is added to a landing page, where will the submissions be reported?

A. On the landing page's layout template

B. On the form

C. On the form's layout template

D. On the landing page

정답: B

설명: (DumpTOP 회원만 볼 수 있음)

문제10

A user wanes to use page actions to notify a specific user when a prospect visits an entire section of their website. This section contains three URLs:
* https://www.tenoxsoft.eom/products/A
* haps://www.tenoxsoft.con-i/products/B
* https://www.lenoxsoft.eom/pfodocts/C
What is the recommended way for the user to accomplish this?

A. Set the page as a priority page in Marketing Cloud Account Engagement.

B. Set the page action URL as https://www.lenoxsoft.com/products/B

C. Create three separate page actions, one for each URL.

D. Create one page action with comma-separated URLs.

정답: B

설명: (DumpTOP 회원만 볼 수 있음)

문제11

What is the baseline grade assigned to a prospect?

A. D

B. B

C. C

D. A

정답: A

설명: (DumpTOP 회원만 볼 수 있음)

문제12

Which scenario would convert an anonymous visitor into an identified prospect?

A. Creating a Lead in Salesforce which syncs to Marketing Cloud Account Engagement as a new prospect record

B. Scanning the badge of someone who visited a booth at a recent event

C. Opening email sent by a sales rep using the Send Marketing Cloud Account Engagement Email functionality in Salesforce

D. Submitting a Web2Lead form that is linked to Marketing Cloud Account Engagement via a form handler

정답: D

설명: (DumpTOP 회원만 볼 수 있음)

문제13

LenoxSoft wants to create a Marketing Cloud Account Engagement landing page that matches the exact look and feel of their website. Which method would produce the closest results?

A. Use above form and below form content to create the layout

B. Embed the campaign tracking code on their website

C. Use a stock layout provided in Marketing Cloud Account Engagement

D. Import layout using a URL from their website

정답: D

설명: (DumpTOP 회원만 볼 수 있음)

문제14

A Marketing Cloud Account Engagement user sends out a list email and notices that as a result of the email send, many prospects are now marked as 'Do Not Email'. What metrics in the list email report could help the Marketing Cloud Account Engagement user understand how these prospects may have become unmailable?

A. Tracker Domain Verification and Open Rate

B. Total Sent and Suppression Rate

C. Click-Through Rate and Soft Bounces

D. Total Opt Outs and Hard Bounces

정답: D

설명: (DumpTOP 회원만 볼 수 있음)

문제15

Form or Form Handler? I need data de-duplication in the CRM.

A. Form Handler

B. Form

정답: B

설명: (DumpTOP 회원만 볼 수 있음)

문제16

A user needs to be able to import and export lists. What user role do you give them?

A. Sales

B. Sales Manager

C. Marketing

D. None of the above

정답: C

설명: (DumpTOP 회원만 볼 수 있음)

문제17

LenoxSoft has 3 product lines. In Pardot, each product line has its own folder containing all of the assets for that product line. An administrator would like to score prospects separately based on their interactions with each product line.
How can the administrator accomplish this?

A. Assign a scoring category to each product line folder.

B. Edit the score field on the prospect's record to displays multiple score values

C. Edit the default scoring model to score differently for each product line.

D. Create two new default scoring models to have one for each product line.

정답: A

설명: (DumpTOP 회원만 볼 수 있음)

최신 PDX-101 무료덤프 - Salesforce Essentials of Pardot Lightning App for Digital Marketers

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